Lots of people are rightfully excited at the chance to directly support games they are interested in through sites like Indiegogo and Kickstarter.
What happens when big studios move in and run marketing projects that are designed to advertise and have no chance of actually funding games? Does their behaviour poison the water for indies who are trying to justify their budget?
Back in 2010 we talked about how social networks like Facebook gave small companies a platform to compete against the behemoth studios. That’s not to say indie studios didn’t exist before, but this was the first time they were able to use a huge platform to reach their customers directly.
Thanks for FarmVille and a flood of free to play junkware, Zynga! It seems like every studio wants to follow the freemium model – minimal games that entice players to pay for faster progress
Fortunately if you want to play a full and interesting game that isn’t just a sequel to an existing franchise from a big publisher, you have a lot of choice. Huge direct distribution platforms exist, and crowdfunding is a great way to have direct input into the making of games you will enjoy.